Ban Hoe Seng Moves To A Bigger Premises - Kampar Road

Ban Hoe Seng showroom on the ground floor with Hotel Fairmont above.

The popularity of the Japanese vehicles had improved in the sixties. The trade in motorcycles was stable and gradually rising.

With the introduction of Toyota Ban Hoe Seng opened their first workshop located in Buntong.

Later when Honda cars were introduced Boon Siew wanting to improve its car sales had put pressure to provide an improved showroom. 

Chairman Chew Choon Siew had a bungalow in Chung Thye Phin Road. In the front of that bungalow were two tennis courts fronting Kampar Road and measured two acres in size. The tennis courts gave way to the new and expanded office and showroom.

Ban Hoe Seng, Kampar Road was opened in 1969 featuring a showroom on the ground floor while the upper three stories were taken up by the Fairmont Hotel.

The showroom was spacious to accommodate the display of bikes and cars.

The showroom could accommodate to display both the motorcars and motorbikes and house the administration offices and store. At the back of the showroom was a yard used for storage of motorbikes and cars.

 

The yard at the back was for storage of cars and bikes 

The move to Kampar Road was timely as the mid-seventies saw the introduction of the Honda Civic which provided further growth of the Japanese automobile industry both cars and bikes.

The move to the Kampar Road premises was far sighted for other than periodic upgrade and improvements the structure has remained unchanged till this day.

 

Ban Hoe Seng then (above) and now (below), a far sighted move.

JAG