The King Is Back - Honda’s Dream Ride 10th Generation Civic Has Arrived.

The 10^th Generation Honda Civic was launched simultaneously nationwide at noon today with the main ceremony held at KLCC Kuala Lumpur. 

The King Is Back-Honda’s 10th Generation Civic Dream Ride.

In Ipoh the launch was held at the showroom of Honda dealer Ban Hoe Seng (BHS).

Just before noon the staff simulated ‘the unveiling' of the new model as they slowly unwrapped the vehicle.

Honda's theme for the Civic 'The King Is Back" saw Jamie Chang, a nephew of Ban Hoe Seng CEO Ignatius Chew dressed as a King to introduce the new model.

The all new Civic comes in two models the 1.8L i-VTEC and 1.5L i-VTEC Turbocharged variant and offers a host of new attractive features.

Bold styling and a host of new features.

These include ’remote engine start’ and a ‘walk away auto lock’ that locks the car automatically as you walk away, 6 airbags and 8-way power seats to name a few.

Combined with its bold styling and sleek silhouette the launch today is a positive announcement that ‘the King Is Back’.

Not surprisingly customers who were at the showroom this morning immediately made bookings for the new Civic.

Representatives from local banks were present at the launch this morning (l-r) Annie Ho (BHS), ‘King’ Jamie, Sharon Mow (Maybank) Mazita Mustafa (AmBank) Wong Chee Hua (RHB Bank), Pauline Hsu (BHS) Bosco Kong (Public Bank) and Ignatius Chew (BHS)

The Ban Hoe Seng team. Join them for Honda Malaysia’s nationwide launch activities this Saturday from 11am to 4pm.

Chew said in conjunction with the nationwide launch of the new Civic the showroom has organized activities such as colouring competition and drawing activities for children and adults and this Saturday June 11 starting from 11am until 4pm.

Members of the public are welcome to participate in the activities and view the new Honda Civic.

JAG